Situations in which the name cards are used

There are a lot of stationary items which a business uses. These items could be the letterheads, notepads, business cards, name cards, stickers and many others. These meet the purpose of marketing and advertising and also used as official stationary for providing authorize statements. However, one often wonders what the name cards are printed for? What is the purpose that these serve? Since it is not very frequently that these are used by the organizations, their utility remains obscured. But, there are some very good uses that these can be put to and also, there are certain situations where it is better to use these instead of some other alternatives. Some of these situations and the uses are given here.

It is not necessary that every person might need to be given the business card for introduction. There might be people whom you might consider to be not relevant for your business and hence they might not be given the contact details. This could be due to the reason of maintaining the secrecy or also because you would not like every contact to disturb you while you are at work. Therefore, a name card could be a better choice rather than a business card.

It is important to note that the name card does not has the contact details like addresses, phone number, faxes, email and other details printed on these. Only names are there. These could be the name of a person or company. 

A name card also finds good use when the person to whom this is given is already known to you and therefore, does not need the contact details. If someone is recuperating from the illness while in hospital and you send a bouquet of flowers to him or her, you can just place a name card in it rather than putting in the business card. Not putting any name reference in that might not make the person know who the sender is. At the same time, sending the gift with the business card might look too awkward. The use business card while dealing with the personal relations is also something which does not look good.

Further, name cards also find their application for the purpose of personal identification of the employees. These are not the same as ID cards which provide more elaborate information but for simple personal recognition by name. These can also put on the main entry door of the room or cabin of a person so that the visitors know the name of the person who they are going to meet. These can even be put on the desk and tables of a person in the office or on that of the restaurant to signal that it has been reserved for use by a person of this name.

Therefore, the name cards might not be that frequently used and remain obscure but these do have their own significance and are used most appropriately in some situations where other alternatives do not look good to use.

Key elements of business card design

A business card is the one of the first things that is exchanged between two unknown people meeting for the first time to strike some business. This is also used when you have to provide the contact details to someone, not necessarily for the introduction of the business to the other. Here are some of the details that must be mentioned on the business card:

1. Names: The name of the organization to the person belongs as well as the name of the employee needs to be incorporated on the card. However, there might be a requirement of the general business cards to be made which would not be carrying the prints of individual’s name. These could be given to any person who could be temporarily representing the company to some other person. Also, these general cards could also serve alternative purposes, like being used as special offer coupons. The name of the organization appears on most of the official communication tools. This would be present not only on these cards but also on the official stationery as well as on the brochures. Brochure printing bears the name of the organization, not of individuals. The names of either the organization or the individual or both of them can also figure on the name cards. However, these do not carry rest of the contact details of the company or individual.

2. Contact details: Contact details of the businesses are provided on these cards so that these serve as references for future use. These details include the address, telephone numbers (fixed and mobiles), fax numbers, VOIP IDs with service providers name and email IDs. These contact details are not present on the name cards and this is the chief distinguishing element between it and the business card.

3. Main products and services: The main products and services which the company deals in are mentioned on the card. Here it is important to note that if the company deals in a number of products and services then the broadest possible category which can uniquely identify the products of that category shall be mentioned on the card. In this respect it is different from brochures. Brochure printing is done with the detailed description of all the models of products.

It is also interesting to note that the designing of stickers is also done differently, even though same set of information might be required to be put in as in the business card. There has to be the name of the organization as well as the contact details but the main focus remains on the products and services that are to be provided. This is the most prominently highlighted part of the stickers. These can be used in different ways to spread the word about your company and its main products and services. In this way, these are essentially the tools of marketing and branding. These can be affixed on any article or surface which would make it possible for the companies to use it on a range of articles, from the product tags to the packing and packaging materials. 

What are the different uses which a name card can be put to?

People often mistake name card for business card. The distinction between the two is very clear. A name card only has the name of a person or company on it. Whereas, the business card has full contact details of the person as well as the main products and services mentioned thereon.

Clearly, a name card is used in situations when there is no need to provide the full contact details or mention about what the person or the company deals in. This could be possible in two situations. One, when the person does not want the contact details to be provided to the others and secondly, because the other person knows all about you or can recognize you only by name. This can be used along with the gift that is given to the other person or is sent to him or her.

Similarly, the organizations would like to get brochure printing done for providing the information to others about itself, its own products and services. This is essentially an exercise in informing people better about itself. The brochure printing can be done in different styles and formats. Brochures can be of one or multiple folds or even be in the book form. The brochures can also be used as catalogues of products which can be sent to the clients to enable them to order for the different models of the products or different packages of the services provided to them. There are different types of paper stock used for these. If there is a need to make more folds, then the lighter weight paper stock is used. However, if there is a need for these being used for a long time to come, then these are made in thicker paper stock. The latter is done to ensure that these remain long lasting.

Official stationary of the companies is yet another category of products which requires to be printed. Whether it is the letterhead or the envelope or even the notepad, there is a lot of material which needs to be printed for the company. Some of this could be called the official stationary but some other articles may not be official. The companies either use screen printing, digital printing or embossing/de-bossing techniques to get these articles printed in different feels and impressions.

Stickers are also used for marketing purposes. These can be glued on to the different surfaces and can be printed with different messages, ranging from the name and contact details (as in business card) to establishing the brand identity. Stickers can put on tags where there is need for displaying the changing information (like prices). These can even be used for labelling of different products. These are affixed on packaging materials and these are also used for advertising purpose when these are put on the morning newspapers.

Therefore, different article printing creates a range of articles which are used by companies for meeting their various needs. 

What makes brochure printing a necessity?

The most commonly held perception about the brochures is that these are used for marketing and advertising purposes. While this is the rightly held perception for most of the businesses which develop brochures for disseminating the information about self for benefit of others, these are also used for non-marketing purposes as well. It is not only the businesses which seek to develop the information brochures, rather a number of institutions, government bodies and even the non-profit organizations also opt for brochure printing.

Whatever be the nature of organizations, brochure printing is primarily used for giving the information to others. Therefore, while designing these, care is taken to make these as comprehensive as possible so that the readers find all their queries answered therein. Marketing objective of brochure printing is secondary consideration but can be achieved simultaneously with proper designing of the same. Even if these are used for giving to the traders for future reference purposes so that they can order for the products and models mentioned therein, their use becomes more of product catalogues. In fact, these have been viewed synonymously with brochures.  

These shall have some good features. There has to be a logical flow of information. The product images shall be very clear, even if these are not very big ones. The writing style most commonly used is devoid of any attractiveness. Rather, straight and plain language is used giving out all the facts and figures that are important for the customers to make a decision. These are printed after a gap of some period, say quarterly, half yearly or annually. How soon these need to be made will depend on the nature of work engaged in. Educational institutions might need to print these on yearly basis by updating information about what all changes have been effected in the last one year. Some might need these earlier, as soon as new product models are developed.

Organizations also need to get the office stationary printed. Printing of name card, letterhead, envelope and other products of daily use is also required. All these are also meant essentially for the non marketing purposes but can still be used for getting their brand names printed. Name card, as the name suggests, is meant only for printing name of your own self or that of the organisation. These are used where there is no need to provide the contact details. For example, you can send a name card with some gift or a bouquet of flowers to the people who might know you already. For the ones who do not know you, more detailed information needs to be given, as is done with the business cards. Letterhead mentions the complete contact details, name of company and the products or services that are provided by it.

Name cards can also be used as stickers so that these do not get lost off. Stickers can also be made for different purposes. These can be put on articles as labels, on packagings and be used as newspaper or magazine inserts.

Get almost every printable item, from custom rubber stamps to name card, from online printing companies

Rubber stamps find common use in many situations. You might have seen postman putting the stamps on the post. You might have also required the signing of documents with due stamping. This requires that the custom rubber stamps be made for various purposes. These are used in situations where there is a need to lend authenticity to the stated information of the documents or there is a need to put some particular and specific information on the documents, it is important to get the custom rubber stamps made.

Similarly, it is important to get the custom brochures made since these are the sources of authentic information and provide the information about the company and its products and services. These could be made with more durable paper stock if these have to be used as traders’ samples since these would be referred to by them again and again. These brochures can also be made in different shapes and in different folds. These folds could be single, double, triple or multiple ones depending upon the information that is to be provided.

Printing works on these different materials is usually done using screen printing or digital printing methods. These methods are used on getting the designs printed on different articles. Screen printing involves a lot of manual work since the screens have to be developed for each of the different colours. Also, it is not possible to develop the colour gradations using the screens. This makes it quite impossible for using this method in complex designs. However, digital printing overcomes this problem and it is possible to get the designs printed even if there are colour gradations involved in it.

The use of digital printing is done for simple printing works as well, like that of developing the name card, a card which is printed with the name of the person and the organization and, at most, the designation. Though screen printing could be a cheaper option if the quantities are large, digital printing is used for small quantities since it is cheaper. A name card is often used for purposes of introduction and for sending the gifts.

The companies need products from rubber stamp to the printed products for marketing, like the stickers and their varied needs can be met with online printing companies. These stickers can be made in any sizes, from being used as magazine or newspaper inserts to being used as car decals for affixing these on any side and place of the car. Some of these companies which might be providing these products could be single stop stores for buying all of these items whereas some others might be specialising in some limited rage products only. The orders can be placed any time with them and the same will come to be delivered to your doorstep within the stipulated time period. The payment options offered by the top online printing companies are many and these can be used by a large customer base for making their payments by their most preferred mode.

Three most common types of personalised cards

There are three types of cards which are most commonly used. These broad categories of cards are invitations cards, greeting cards and business cards. There are other types of cards as well, like the name cards, but these are less widely used than these three types of cards. Whenever it comes to the designing of these personalised cards, there is need to provide unique content and designs on these cards which make these different from each other. Of course, occasions and purpose of their use also creates the differentiation.

Invitation cards

As the name suggests, these are the cards which are used for extending invitations to the others. This invitation could be for the birthday, marriage anniversary, wedding, engagement, party or any other occasion where you want guests to come and grace the occasion. Invitation cards are written in a courteous and inviting language. The language of these personalised cards could be formal or informal in tone depending on who is the person to whom the cards are to be given. Most of the times, formal invitations are made.

Greeting cards

These are the cards which are used to greet others on some occasion. Whether it is some religious festival or ushering of the New Year or even wedding, engagement or other occasion of personal importance, people send the personalised cards to extend their greetings to others for the same. People usually wish all the virtues of life through these cards. They extend their best wishes and compliments to others. Language used is mostly buoyant, encouraging, motivating and congratulatory in nature.

Business cards

These are used by businesses to provide the contact details to the others for keeping these as records for future reference. These provide name, contact details and information on products and services to others. Mostly these are made of wallet or pocket size so that these can be kept in pockets or wallets for anytime anyplace reference by the people. These are also a type of personalised cards since every business is unique, at least in name and brand logo and therefore, these are printed with personal and unique content as well. Only plain information is provided and there are no linguistic skills to be shown.

All these cards are customised as per the requirements and likes of people. The companies engaged in the printing of these cards do keep samples or templates of designs, structural layout and the content of the cards for showing to the customers. However, there is also a scope for further customization of these cards in case the customers are not satisfied with designs or they want their own designs and content to be provided on these personalised cards.

Whether the printing companies are having online or offline business, personalisation is one of the main features which provide flexibility in the making of the cards as per the requirements of the people or organizations. This feature is central to their business operation. 

Online Custom stickers printing for meeting various needs

Stickers are pieces of paper which can stick on to surfaces due to the presence of some kind of adhesive on the back side of it. These are different from labels and other similar products especially in that these are adhesive in nature whereas others could be sewn on or hot-fixed or attached with any surface in some other way. Custom stickers are sought to be created by people and organizations for meeting various purposes. The three main purposes for which these are used are: for meeting the utility or various needs, for decorative purposes and for advertising and marketing purposes. These are explained in detail below:

1. Utility needs: Custom stickers that you have developed could be used for many purposes. These might need to be put on the garment packagings to tell what is the nature of products kept therein? These are also used on packagings of other types to tell what is contained in those packets, to mention instructions, for labelling books and notebooks and for other purposes.
2. Advertising and marketing needs: Custom stickers can be made for enhancing the brand visibility and for increasing the brand awareness of the company. You must have seen stickers on cars and other automotives, called as decals, being used on their windows, doors, number plates and other areas. When used in this way, these stickers are doing the brand promotion work for you, meeting your crucial marketing and advertising needs. Stickers are also put on the magazines or newspapers which reach homes and offices, advertising about your company and its offerings.
3. Decorative needs: When children use these smaller stickers to put on their drawing notebooks or even the book covers, they are actually doing the decorations. Similarly, these can be used to make wonderful art pieces. Big stickers can be used as decorations for the walls and cars and even for the furniture.

So, these can be put to a number of different uses. There might be an overlap of the different uses to which these can be put to. Since each organisation will have its own set of needs for which these might be needed, you can develop custom stickers using online services provided for same. At first, you might have to select specific area of and shape of stickers and then decide which of the designs you would like to have. The designs can be provided on the website itself, categorised into different sections to make your searches easier and quicker. In case you want to input your own design, that, too, can be done quite easily. The only condition might be that the design shall be in the required file format and of particular resolution level.

Online services are being used by increasing number of people who want to get different types of articles printed including the custom stickers. It provides a convenient, safe and quick method of ordering prints in time.

Materials from which business cards are made

When it comes to giving the first introduction of your company or self to any person, it is the business card which is normally taken out and exchanged. It provides details like names of employee or organization, designation, contact details and even the main products or services that the company deals in. Professional business cards are designed in such a way that the brand image of the organization can be reflected through their design. These are made of varied materials. Some of these materials are:

1. Paper: This is the most common material used for making of these cards. Generally a thicker paper stock with glossy finish is used for the same. There are further variants in the paper itself which can be used as raw materials. For example, the use can be made of recycled paper stock to convey your concerns for the environmental degradation and to symbolise what your organization commitment to preventing the same. Similarly, the paper based card can be laminated with the very thin film of plastic to make it long lasting or these can even be coated with some powder to give it a particular finish.
2. Plastic: This is another commonly used material for making business cards. It could be transparent or opaque plastic on which the printing is to be done. The use of plastic makes sure that the card is not damaged due to water and other harmful agents and it does not wear and tear due to regular use. This is a less environmental friendly method of making business cards but is, nevertheless, extensively used.

Paper and plastic are used in making most of the business cards. But, there could be many other unusual materials which could be used in making of these cards. There unusual materials are more of innovation statements and the outcome of imagination of some person rather than being of much practical use. Some of these materials are

3. Wood: Naturally, business card made of wood would be thick and heavy and the details on this card would be engraved. This special type of card could be more in the nature of decorative item presented to the others, preferably someone special or of importance.
4. Metals: A business card made of metal is even heavier and is very durable to use. Instead of printing these with the usual card details, the alphabets are raised by embossing it.
5. Rubber and cork: The rubber and the cork material find innovative use in the making of business cards. The only drawback with rubber is that it needs to be protected from heat and with the cork one is that it is very fluffy.
6. Fabric: The fabric used in the making of these cards is normally attached or affixed with some sort of base material. The fabric might be either woven, embroidered or printed with the details of the business cards which are required to be made.

These unusual materials are not used in making business cards normally but these might be objects for showcasing creativity.

Mouse pads for branding

Computers are used almost everywhere. Mouse is a necessary accompaniment to computers which helps us direct our actions to the right parts of the screen immediately without using the keyboard. Try using the keyboard instead of a mouse and you can easily find why mouse is so important. Mouse, optical or otherwise, is often run on mouse pads kept on the desks. It is not necessary to use the mouse mats for running the mouse but the performance is enhanced quite a bit by using these.

Mouse pads have some very distinctive and clear benefits. The first is that of the speed. If you do not use it, but instead move mouse over the desk, the dust and dirt on the desk will get deposited on the underneath of mouse reducing its speed. Using mouse mats is much smooth. The second important benefit is that the mouse can be used with greater precision. It will not get struck up due to absence of too much friction, enabling you to pinpoint the cursor to the files on the computer screen. Of course, this makes its use more comfortable and convenient for the user. If you do not use the mouse mats there are good chances that you kill the look of your desk due to scratches that will develop on these.

If use is done of the modern optical mouse, then there are specially designed mouse pads for them to enable improved functionality. These can also make for wonderful items for desk décor as well. With a stylish office, you would need an extraordinary stylish mouse pad which is very attractive. You can find these in different shapes and prints. Some are even three dimensional.

The designs printed on these can be of different types. Organizations use these for their own purpose as well as for gifting these away. These can be printed with the name or logo of the company, if the company wants to spread the brand identity. Some of the companies engaged in the institutional sales make use of this method to make visible their brand name all the time to the people. There could be some more innovative ways to do the same. These could pertain to printing of the name cards bearing the names of organisation and getting these stick on the under surface of the mouse.

If you need to print the name card, then you use the online printing companies for this purpose. These can even provide you with custom printed mouse pads as well as the name card for your branding purposes.

It is important to realise that for branding purposes, innovative uses shall be made of the articles of common use. These articles, like the mouse mats, are either used or are frequently visible to the other people. This lends a great deal of help in getting brands etched on top of the minds of people. So, why to ignore mouse pads as a key marketing tool? 

What should you look for in a printing company?

There are many printing companies online offering their products and services to anyone who needs printing to be done on a range of products. Since people invariably make use of the internet nowadays to find anything they want, it is quite a reasonable assumption that online printing companies will be searched through to find the one which is suited for delivering right products and/or services. So, how to determine which one would be able to deliver t shirt printing or brochure printing as per your needs? Some of the ways in which this can be done are following:

1. Quick prime facie look on the site can tell a lot. You can check whether it carries a professional look and whether its look signifies that it wants to do some serious business.
2. Designs are the main attraction for any printing company. These are the main factors responsible for the people to come to site, hang over it and then make a purchase.
3. Website organization: An online printing company features thousands of products. You might not be willing to go along for more than a few pages in one go for selecting designs. Who is going to keep clicking endlessly? But, if it is well organised as per themes of designs or other variables, then visitors can save their time and avoid frustration by looking in suitable categories. So, a well organised site is something which will make the customers explore more of the site and make a purchase.
4. Extent of customization: A few clicks can reveal the extent to which website allows you to carry out the customization process. Whether it allows you to change only the text or the design as well? Whether you can upload design files of your own or not? How much of surface area can be covered with the prints? These things can make you judge whether the company suits your t shirt printing customization needs or not.
5. Quality assurance features: Since it is not possible to see the quality since the samples can not be provided by company, how will you ascertain that the company is able to provide quality prints? This is a limitation for the users of they are using the services of the printing company for the first time. However, they can check for the presence of any awards or merit received by company. If there are any clear videos of the products and the video testimonials from their clients then reasonable estimates of quality can be done.
6.  How many varied printed products can it provide? Often people use more than one printed product. They would certainly not like to sit in front of computer to look for different printing companies for different products. If there is one reliable company which can meet their varied printing needs like brochure printing, t shirt printing, etc. then it saves a lot of time and effort.

So, while looking for a printing company, it would be good to keep the above points in mind. 

The Much Ignored But Extensively Used Mouses Mats

When you have a computer, you pay great deal of attention to its screen, CPU, keyboard and everything but the mouse mats. These are so much ignored that the mouses are run on the plain desk surfaces, without even making use of the mouse pads meant especially for this purpose. If someone were to ask you how much of conscious effort has been made in taking your time and selecting the right mouse mats, then you might be left stumped since people normally do not make any effort to get classy mouse pads. You might have paid a good time selecting the designs of custom stickers than the mouse pads.
For the people who really like to live and work in style and make careful choices, things as commonly ignorable as the mouse pads are bought with due careful choice. You would certainly want that your stylish office with all the modern smart furniture and modern computers with LCD/LED screens would have the equally stylish and beautiful mouse mats. Whenever visitors come to office, they shall be drawn to this seemingly unimportant thing for its shape, style, print designs and other features.
There is another reason why the mouse mats warrant greater attention. It is when these are used as gift able items for brand building exercise. Since most of the people and organisations make use of the computers and optical mouse, mouse pads are inadvertently used. These are even used with laptops where there is inbuilt mouse pad. There is hardly any home, office or any other establishment which does not use these. That makes it good promotional product which will keep lying on the computer table and remain in the sight of people. Since the mouse is to run over it continuously, it is printed with the different designs. The other options of surface ornamentation like embroidery are ruled out. Also, it can be made into different styles in two or three dimensions. Personalisation can also be done by getting the shape and designs made as per your choice and of some event or moment of personal life or otherwise.
Personalised stationary can also be printed likewise. Most often it is the digital or screen printing which is used for making the letterheads, weekly planners or the envelops but the stationary which is to be used in full, like the page of a note pad, then the name can be embossed into the page to make for a brand. Often, you do not get a choice to decide on the type of printing you want since a particular printer might be specialising in the use of one or some of the printing methods and products. Therefore, when you make use of the online printing companies for meeting your printing requirements, you might find these to be providing only customisation of designs and selection from the many online design templates rather than choice of printing methods.

How To Get Quality Brochure Printing?

It is quite a common knowledge that designing of the brochures shall be done in accordance with the printing requirements and limitations, if there are any. It is quite a common folly on the part of designers to create the designs ignoring the process of printing. Both designing and printing shall proceed hand in hand to deliver the best printed brochure. Some of the things which shall be taken care of in the brochure printing and designing process are the following:

1. Take the help of the standard templates: You might need the standard templates for making sure that the space for the content and the pictures that you have earmarked while designing fits well into the brochure space as well. If you are making use of the online printing companies for getting the brochure printing done, then these provide online templates where you can upload the various design elements to ensure that these find correct spaces and fit well into the given dimensions.
2. Image quality: The image quality refers to the correct file format and the resolution levels of the images for brochure printing. If you do not what could be the best resolution levels of the pictures, you can find the same from the internet. The companies providing the online brochure printing services provide all file and image quality specifications on their site itself. Generally, the more is the resolution the better is the image quality in terms of clarity. However, there might be limitations of printers as well.
3. Proofreading: The brochure provided by your organization shall be error free in all respects. For the written content, there shall not be any grammatical mistakes, punctuation errors and other mistakes. There shall be proper, logical organization of the content and correct sentence formation. It shall be proofread by experts for mistakes of various types. It is very important to deliver error free content and pictures in all respects. You shall be mindful of the fact that once printed, the mistakes can not be rectified without reordering the prints. Therefore, it is better to take your time and gloss over the minutest aspects of brochures.
4. Raw material for printing: Quality of paper stock and even the choice of inks for this purpose shall be done with due care. Going for inferior raw material might not be able to bring out the best prints on the brochure.
5. Check out competitors’ brochures: You would definitely like to make your brochure better in all respects than the one of your competitor. For this purpose, it would be a good idea to collect their brochures and then try to figure out in what way can you make for a better brochure.
6. Check for the margins and finishes: The margins shall be smooth and neatly finished. There shall not be any colour spill-over from one the front of a page to its back.

In this way, you can do brochure printing in a near perfect way and make a good brochure. 

Online printing is desirable for custom labels and various other business products

Labels serve many purposes. These are the carriers of your brand name. These also carry important information related to products you are selling like size, colour, prices or dimensions of the product. Since there could be various needs for which these might be required, custom labels are sought to be made by different organizations depending on their precise requirements. These custom labels could be made from different materials. This is again dependent on usage of these labels. The ones made for use on garments are mostly woven or made from micro synthetic fabrics. Logo or brand name can either be printed or woven into these labels. Custom labels are affixed in different ways on garments as well. These could be sawn on, stick on or even be hanged with the help of some string.

Businesses selling various products do need to put in information about the product on the labels so that customers can read the same and then make a purchase decision. For this purpose there might be a need to print custom labels with all the required information. However, printing is to be done preferably for that bit of information which can be held to be quite uniform for a group of products. When it comes to providing information which needs to be provided not so regularly or for which decision is to be taken at a later stage, custom rubber stamps can be used. Often you might find that revised prices on labels might be printed using custom rubber stamps rather than being printed on originally.

Businesses offering products also feature their products in brochures that they are required to supply to their clients. Since clients order from there products it is important that these carry same model numbers as the ones in your data. Also, pictures of the models, styles, or design shall be clear, bringing out the crucial details and accompany with the prices and descriptions. As there are different products and models of products for each organization, there is a need to make custom brochures based on specific needs. While designing the same, it is important to organize content in a logical way. Custom brochures are meant to be referred to again and again and for a long time to come since frequent changes in product portfolio may not be done. Therefore, these shall be made in material which does not get torn or worn out over a period of time.

For all these and many other printing requirements, businesses make use of digital printing made available by the online printing companies. The chief benefit of using this medium lies in the fact that these allow customisation of putting in your design or selecting the right format. Also, you can even decide placement of content on your selected product, be it custom label or personalised cards. Sitting at home or in office, one can immediately order for various printable things which businesses require. This decision does not need to be postponed any more.       

Things that can be done with a name card

A name card is different from a business card. As name suggests, it only carries the name of person or organization. There are no contact details or mention of the product or services which the organization makes. You might think that it would be of very limited use to the people as compared to business card. While the latter can be used as a way of introducing yourself, what can a name card achieve? Well, there are many different uses to which this can be put. Some of these are:

1. Introduction: There are people whom you might not want to disclose your contact details. This could be due to the reason of confidentiality or you fear that the person might disturb you again and again or simply because the person has no business knowing the contact details. For that purpose, if you have only the business card in your pocket, then you might be hesitant to give it. Instead, having a name card can save the embarrassment.

2. Allows writing of details which you want to give. With only the name printed, there is much of space left which can be filled in manually. To some extent, this provides some flexibility in usage of the space. For people whom you need to give the contact details, you can get custom rubber stamps made and use these on the name card. This way both the objectives can be met.

3. Use these as privilege cards: For customer who show up at your place more often, you can give these to them for using these as privilege cards. These become special cards which can be used by guests to avail special treatment.

4. Use these as discount coupons: If you want to announce special scheme to a limited number of people and not to the public at large, then you can use these as discount coupons.

5. Referral cards: With your name on the card, you can easily send the person to some contact of yours. This card will act as a proof of identity that you have referred him to that person.

6. Sent along with gift items: If you want to wish someone on his or her special day, by giving a gift item, say mouse mats or a bouquet of flowers, then dropping in a name card along with the gifted article is desirable so that the person knows who has sent it. These can also be made out in the form of stickers for getting these affixed on gift products. This enables them to remain at one place unless removed. Alternatively, you can have the name card as glued custom stickers.

 Therefore, there are many ways in which these cards are used. Since only names are written, it provides ample scope and flexibility of using these in these ways and for different purposes. Their use is not limited to advertising and marketing purposes only. It can even be for introduction and announcements. 

T shirt printing on commercial scale

There are three methods of printing which are in commonly used for commercial printing of t shirts. These are methods of screen printing, digital printing and rotary printing. Each of these methods has its own peculiarities and is used in specific conditions. Screen printing is done by the development of screens which, in turn, is dependent on the number of colours to be used, the pattern of the design in which these colours are to be used and the order quantities. Of course, preferred choices of the customers are the predominant considerations for t shirt printing using any of these methods. Screen printing is also used for developing letterhead design and for making personalised stationery, for office or personal use. Use of screen printing is mostly done is cases where the colour gradations are non-existent and there is no merging effect in colour gradations.

The other method is that of digital printing. This is perhaps the most advanced and versatile method of developing prints. Versatility is because of the fact that there are many ways in which this method can be used. Also, this method is workable in case of developing the prints on different articles, of different surfaces. So, where it is the mouse pads or the t shirt printing requirements, the range of application of this process is quite widespread. The use is made of computers in this process. This method gives prints of good resolutions levels which make photos come out very clear. Also, this method provides colour gradations. Since it makes use of computers, it is able to read the colour patterns of designs and is able to generate the different shades or gradients of the colours. It is being used for commercial purposes but when there are medium level order quantities to be printed.

Method of rotary printing is also used. This is a mill based printing process which is used when order quantities are large. This is also the lowest priced printing process. But, this is to be used only for printing of the fabrics and that too for big quantities. T shirt printing after these are made is not possible with this method. Also, other items, made of different materials like personalised stationary or the letterhead design, can not be printed with this method. This limits the utility of this method to a great extent.

There is an interesting point to note for the online printing companies. Most of these ecommerce sites which offer to give you online designs and printing options and also provide a range of various printable products make use of the digital printing technology. Due to the versatility with which this can be used to print many things from the mouse pads to the t shirt printing, many successful online printing companies have been established.

If you are looking to get different items printed, then you have a number of options to pursue in terms of choosing the print company and also in terms of selecting a range of different digitally printed products.

Why is it important to do Brochure printing carefully?

Brochures are important informative articles which are used by organizations. These are used to present information about the company and its products and services. Meant for the general public as well as for the esteemed business clients who have to order products by referring to these, there are many uses of brochures. For this reason, it is desirable that the brochure printing shall be done in a way which features the best possible image of the organization and its products.

For brochure printing, it is desirable that the quality of paper used is very good. A little thick and glossy paper is best suited for this purpose. It is also desirable that information provided there shall flow logically from one topic to another and from one paragraph to another. Colours used in the background shall not be such which make the printed words quite illegible. If you are using these for giving to traders or clients with the product photos inside, then care shall be taken to give complete description of the products along with minimum order quantities, their dimensions and other details. Clarity of pictures and the logical organization of the products, with the newest launches being ahead of others, need to be paid attention for brochure printing.

Businesses have long been using the printing services of the printers, but now the trend is to make use of the services provided by online printing companies. With the development of reliable ecommerce platform, the service delivery has become very credible. Business card printing is sought to be done. Similarly, printing of commonly used office stationary products like letterheads, notepads, envelopes and other products is required by businesses since these serve as official means of communication. Then, there are print products which are used in offices but these are not used for communication. Rather, these are used for managerial purposes. A Weekly planner is one of these products which act as aids for managerial staff to plan and schedule their activities for the week ahead. This helps in better time management as well as keeping track of the progress of the various tasks being attended to by the managers. It also helps in knowing in advance what all needs to be done the next day. A weekly planner can be printed in various formats which are provided for on the internet.

Another product which is quite commonly used by businesses is the rubber stamps. Since there could be different needs for which these may be required, one needs to order for the making of custom rubber stamp. And, missing out on computer accessories, like the mouse pads could be a missed opportunity for advertising by the marketers. With every computer having one mouse pad, there is a lot of branding space on these objects which can be used. Mouse pads can be printed with different design. It does not matter from which materials these are made since the printing is possible on a wide range of materials. 

Creating captivating t shirt printing designs for meeting business needs

T shirts are used as comfortable casual clothing by people across the world. These are worn by people from all age groups and by both males and females. With such widespread usage, these also form very good promotional items by the companies who want to advertise their brands to the select group of people. Creating good designs on t shirts assumes a lot of importance. T shirt printing is one of the economic ways of getting the designs made on the t shirts. The need for designs is to make the otherwise simple and cheap t shirts get some distinctive and richer look.

What are the different ways in which t shirt printing can be done so that these are able to achieve the objectives of business? Actually, printed t shirts are a part and parcel of the advertising and marketing campaign of the organizations. The objective could be to popularize the brand, send out some message to the public or give these as a measure of charity to the needy people.

It is not only the promotional items which the organizations might want to get printed. These could also be the stylish folded business cards, the advertising stickers to be used on the packings or other places and also the things as simple as a name card. The folded business cards can carry the name of the person, along with the contact details and offerings. These can be printed with the name and colour of company. These too can come in different colour schemes, but most of the professional companies prefer to use the subtle colour tones for printing of these cards. Folded business cards provide more space to print more things. These create some difference to the otherwise predictable rectangular shapes of the business cards.  

The business cards are different from the name cards. A name card carries the name of only the person or the company or both. These can be used as placards for identification of the guests at airports. Small size ones are used by the people to keep on their desks so that the people coming to meet know who the person available on desk is. Similarly, a name card is put on the door for identification of the residents of that home, office or cabin.

Stickers are used for various purposes. These could be used for marketing purpose by putting these on magazines and newspapers. These can even be used on the packing of the materials which are to be delivered. These are stick-on, paper based products which can be printed with the business name and other details. These can even be printed with announcements of special discounts, new arrivals, etc. So, these help in marketing as well as spreading out the message to the people.

Therefore, organizations have varied printing requirements for meeting various requirements. These could be providing information, creating brand equity, sharing some concern or issue or even carrying out their works routinely.