Sometimes people turn their folded business cards into mini brochures. Folded business cards are cost effective yet profitable alternative for colored glossy brochures. People use folded business cards in many different forms other than using them as mini brochures. Folded cards can boost the response rates by many percents. Folded cards can be used as multi-functional tools for advertising and promotion of business and its products. Use can use the extra space of the folded cards to include any offer or a coupon. You may use this offer or coupon card as a way of promoting your business. You can keep good offers like on returning the coupon card you can offer a free gift or anything like that so that prospects can hang on to your business card longer and take your business and your products seriously. Like any other promotional activity, calling for action on time is necessary for clients to respond. Do not leave your customers keep guessing about what the offer or coupon is about. You may include something like “Return this coupon within 15 days before any mentioned date and avail special offers on your next order” or “Get this coupon on our outlet and avail special discounts and gifts”. Most of the recipients will definitely get back to you if you have circulated your business cards among your target masses.
Other than that, your folded business cards can also be used for carrying the information about your products and services. You can include your main products and services or latest offerings with their price packages. In this way, you will not only save money on the printing of brochures but also your card will promote your business in a better way. Since they can be used brochures and are compact in size, they can be distributed at a number of places and will cost less. Because of their compact size, they can be kept in pockets or wallets and can be carried anywhere easily. You can use the extra space of your folded cards for calendar printing. You can print the yearly calendar on the inside part of your card or on the back side of the card. In this way, your card offers year long promotion of your business because they can be used for referring or checking dates and days and since they are compact in size, they can be carried away easily in pockets or wallets.
One should search thoroughly for business card printing because not all printing companies offer quality printing services. Even if they provide good quality printing services, they might charge big money for business card print. The selection of the service provider should be done keeping in mind the print quality and the price factor. It is also important to decide the type of stationery material that has to be used in the making of the cards. An experienced service provider can very well guide you in this respect. These printing companies can guide after understanding the design of the card and graphics print quality requirement.
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